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Onondaga Community College SBDC Blog

The Artistic Journey of Le Puppet Regime from Philadelphia to CNY:

5/2/2024

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​In 2013, Genevieve Geer embarked on a journey that would not only redefine her artistic expression but also establish her as a prominent figure in the wholesale art manufacturing market. Founding her business, Le Puppet Regime, in Philadelphia, Genevieve discovered her niche in creating captivating glass and metal products that captured the imagination of art enthusiasts far and wide.
When Genevieve stumbled upon a decommissioned railway station on Main Street in Marathon, New York, during an internet search, she saw more than just a vacant piece of history. Alongside her husband and business partner, Sam, she recognized an opportunity to breathe new life into the space, repurposing it into their studio. The cast concrete structure not only provided an ideal setting for their artistic endeavors but also offered safety and ample space for manufacturing glass and metal products.

The journey of Le Puppet Regime took a significant turn when Genevieve and Sam were connected to the Onondaga Watertown Small Business Development Center (SBDC) as part of a local Cortland County MAP Grant application process. Working closely with SBDC advisor Paul Brooks, Genevieve developed a new business plan and refined cash flow projections to meet grant requirements and gain insights into enhancing their metalworking equipment. Paul's guidance not only provided valuable technical advice but also offered a candid assessment of areas for improvement, empowering Genevieve to make informed decisions for the business's growth.

Le Puppet Regime's evolution from art shows and venues to a thriving wholesale operation is a testament to Genevieve's entrepreneurial spirit and dedication. With over 130 wholesale clients, including prestigious accounts like the Corning Museum of Glass store and buyers in Salem, MA, Genevieve's commitment to excellence and innovation shines through.

As Genevieve reflects on her journey, she acknowledges the pivotal role of the SBDC in shaping Le Puppet Regime's success. With additional funding secured with the SBDC's assistance, Genevieve plans to expand their product line into lighting, acquire new equipment, and engage the community through demonstrations and events. The impact of Paul's support and guidance is evident in Genevieve's sentiment: "We are better business people this year than in previous years, simply because he was straight with us about where to focus. It's changed so much for us."
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North Central Small Business Development Center. Partnership Program with the SBA, administered by the State University of New York. Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. All SBA funded programs are extended to the public on a nondiscriminatory basis. 
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